Moxie All Silver services, side by side
8 services are available at Silver. Pick a field below to compare the same detail across every service.
Moxie's Meta ads service spans Proven Path (Tox/Dysport), Facial Rejuvenation, and Custom campaigns, with access expanding by provider tier — Growth gets Proven Path only, Silver adds Facial Rejuvenation, and Gold and above unlock Custom campaigns, Custom Events, and custom split-test reporting. Each campaign type is built from a defined set of preset budgets, offers, consultation types, and creative requirements, with Custom campaigns swapping preset offers for a free-text Business Objective and non-descript booking links. Performance is managed through proactive, threshold-based optimizations (creative refreshes, budget scaling, targeting changes, fraud escalation).
PROVEN PATH • Meta Budget Selection $20/day | $600/month $27/day | $800/month $34/day | $1,000/month $50/day | $1,500/month $100/day | $3,000/month • Preset Unit Limits No Limit, 20, 50, 75, or 150 units
STANDARD THEME - EVENT AD CAMPAIGN • Meta Budget: $300 | Lifetime Spend $400 | Lifetime Spend $500 | Lifetime Spend • Must select from the templated event themed creative
Local SEO service includes a one-time optimization of your Google Business Profile against a standardized checklist, along with a one-time SEO audit and fixes for your website. A citation and NAP (name, address, phone) health check reviews your existing listings for accuracy, though citation building and corrections are not included as part of this service. Reporting on Local SEO work is available on request; it is not sent on a recurring schedule.
• NAP (name, address, phone) verification during onboarding • One-time SEO audit and foundational website optimization, including title tags, meta descriptions, alt text, H1–H3 structure, and layout/spacing improvements • One-time Google Business Profile (GBP) optimization, including photos, FAQs, UTM tracking, descriptions, services, posts, Q&A, service areas, booking links, social links, and service menus • Ongoing SEO, website, or GBP management is not included
Full templated Squarespace build for every tier at launch; Growth/Silver self-manage after with one consolidated revision round; Gold+ add ongoing support, more revisions, and (Diamond) multi-round bespoke builds.
• Template Service (Squarespace, built from curated medspa templates): • complete site structure (Home, About, Services, Team, Contact); • branding applied (logo, colors, fonts); • provided content integrated, new copy written where needed; • new images/graphics created when needed; • mobile-responsive design; b • basic SEO setup (H1 titles, page titles, meta descriptions, tag titles); s • social media integration; • Moxie Suite integration; • domain connection & launch support (or self-launch); • self-serve training (Loom videos, Help Desk) post-launch.
Growth/Silver get a guided, self-serve playbook experience
Guided checklist + playbook. Standard creative templates + templated Meta ads (no customization). Basic RSVP and Check In funnel, self-manage after onboarding. Help desk / group resources only.
Strongest 'Healthy' service in the set — least tier-differentiation risk. SMS-only templatized sequences for all tiers today; Gold+ adds custom-campaign support.
Standard setup; standard STN/LTN (short-term nurture / long-term nurture, non-customized)
Automatic renengagement campaigns that auto triggers patients when theyre due for their second appt if they didnt book yet, triggered for tox after 90 days, filler after 8 months
All of Gold, Platinum, and Diamond fall under "Enterprise," which includes the 2026 Enterprise GHL Support model (4 buckets): (1) Customizations — adjustments to existing workflows/automations; (2) Custom Ads & Events Workflows — bespoke campaign/event logic; (3) Sales-Cycle & Expansion Workflows — birthday, new-location, membership, custom SMS; (4) GHL Migrations — bringing a partner’s existing GHL account into Moxie’s structure. Whether all three tiers get equal access to all 4 buckets, or access scales by tier, is not confirmed. Gold Plus specifically: qualifies for Moxie support on agency-run ads — agency runs its own Meta ads and lead forms; Moxie builds/owns the nurture automation and native Moxie Suite <-> GHL sync. Gold Plus also receives all standard GHL services (Gold Plus = Gold + agency-run-ads support layered on top, not a replacement).
Same as Growth.
Least tier-differentiated service today — standardized quarterly campaigns across every tier. Ideal state adds monthly cadence and ad hoc/custom options.
Same as Growth.
A designated virtual Front Desk Representative (FDR) available from 9:30 am- 6:00 pm local time with the Starter offinerg ($399/mo) focused on 1.) converting Meta Leads via the Moxie Lead Portal, 2.) responding to SMS campaign messages from existing, lapsed, and new Leads via Moxie Lead Portal (Winback, BTS, BFCM) and 3.) answering inbound calls/texts from the business line. An Advanced Offering ($599/mo) includes all of the above plus: 1. proactive appointment management (confirming appts, checking GFE completion, sendiing reminders & followups); 2. answering social DM in GHL and 3. checking rewards balances.
Starter Tier: Designated virtual Front Desk Representative (FDR) focused on: 1. Converting Meta leads via Moxie Lead Portal 2. Responding to SMS campaign messages from existing, lapsed, and new Leads via Moxie Lead Portal (Winback, BTS, BFCM) 3. Answering inbound calls/texts from the business line (scheduling, basic Qs, escalates urgent matters). Mon–Fri 9:30am–6pm local.
Starter Tier: Designated virtual Front Desk Representative (FDR) focused on: 1. Converting Meta leads via Moxie Lead Portal 2. Responding to SMS campaign messages from existing, lapsed, and new Leads via Moxie Lead Portal (Winback, BTS, BFCM) 3. Answering inbound calls/texts from the business line (scheduling, basic Qs, escalates urgent matters). Mon–Fri 9:30am–6pm local. Advanced Tier:
Serves as the dedicated strategic marketing partner to practices — delivering high-touch integrated marketing to strategic accounts, starting in the sales process when necessary, and supporting lower-tier practices that need deeper marketing support.
Same as Growth.